GEO/Niche Targeted Marketing
GEO/Niche targeted marketing is impactful when selling properties and promoting your services within specific geographic boundaries and to individuals meeting specific criteria and behaviors.
GEO/Niche Marketing targets specific geographic areas and specialized market segments
GEO/Niche Marketing for real estate agents is a targeted strategy that focuses on specific geographic areas (GEO) or specialized market segments (niche) to connect more effectively with potential clients. This approach allows agents to personalize their marketing, boosting engagement and conversions.
GEO Marketing
GEO marketing targets specific locations, like neighborhoods, cities, or zip codes. By focusing on a defined area, real estate agents can position themselves as local experts, increasing trust, visibility, and leads within that community.
Niche Marketing
Niche marketing targets specific groups with unique needs or preferences. By specializing in a particular market segment, agents can offer tailored services, build expertise, and stand out from generalist competitors.
America’s Best Marketing Platform
-
![Real Estate Coach Goal Setting]()
Social Media
By effectively capitalizing on the vast potential that social media offers, you can ensure a constant stream of valuable propositions and glowing client testimonials being shared across your SOI social media channels.
-
![Real Estate Coach Business Planning]()
Listing Marketing
Employing a combination of digital and print marketing strategies is an absolute must in order to quickly sell the property.
-
![Real Estate Coach Business Strategy]()
Online Retargeting Campaigns
These campaigns identify potential customers who visited our client’s website and left. Retargeting campaigns attract them back.
-
![Real Estate Coach Implementing a Business Plan.]()
Email Marketing
We know how to write email content, and how a simple approach lands a bigger impact with our clients’ SOI, niche markets, and GEO-targeted areas.
-
![Real Estate Coach Accountability]()
Direct Mail
Direct mail is a form of “cost signaling”, which shows potential clients you’re willing to invest in your brand.
-
![Real Estate ands Business Coach Shad Rockstad]()
Complete & Accurate Database
A complete and accurate database is the essential foundation for successful marketing strategies and business growth.
-
![GEO/Niche Targeted Marketing]()
GEO/Niche Targeted Marketing
GEO/Niche Marketing is a strategic approach that focuses on targeting specific geographic areas (GEO) or specialized market segments (niche) to better connect with potential clients.
-
![Real Estate Coach Marketing Strategy]()
Marketing Strategy and Planning
Identifying whom to target, the way to target them, and when. Taking the time to strategize and budget a strategy that gets implemented is imperative for scalable business growth.
Our multi-channel marketing platform increases top-of-mind awareness, making it more likely that people in your community will contact you first with their real estate needs.
Our affiliation with AmericasBestMarketing.com provides our coaching clients a complete, high-impact marketing platform to achieve maximum exposure.
Stages in Reaching Your True North
-
![Real Estate Coach Goal Setting]()
Defining Your True North
Affirming your goals and dreams. What you intend to accomplish in your life and career.
-
![Real Estate Coach Business Planning]()
Charting Your Course
Plotting your business growth strategy and creating a plan that will guide you.
-
![Real Estate Coach Business Strategy]()
Business Strategy
Planning the various elements necessary for a successful business growth strategy.
-
![Real Estate Coach Marketing Strategy]()
Marketing Strategies
Identifying whom to target, the way to target them, and when.
-
![Real Estate Coach Implementing a Business Plan.]()
How to Implement
Turning years of intention into action, using tried and true systems and proceses.
-
![Real Estate Coach Accountability]()
Staying Accountable
Being true to yourself, improving each day, and watching your business grow.
-
![Real Estate Agent Coach Branding]()
Top of Mind Awareness
People thinking of you first when they have a need for your products and services.
-
![Real Estate ands Business Coach Shad Rockstad]()
Coaching Options
Select from weekly, bi-monthly, and monthly coaching options.
Notice how brokers and coaches only tell you what to do? We consult and execute marketing plans.
-
![America's Best Coaching Marketing Services]()
Marketing Platform
$1100/month, plus $250 set-up fee and hard-costs (postage, printing, etc.)
• Identify SOI
• Digital Asset Creation & Management
• Weekly Social Media Posts (12/month)
• Just Listed, Under Contract, & Sold Social Media and Postcards
• Custom Marketing Strategy & Budgeting
• Email Drip Campaign Setup & Execution
• Digital Retargeting/Remarketing Campaign
• SOI Direct Mail: Postcard Campaigns (at the frequency desired by the client)
• GEO Farm/Niche Marketing: Direct Mail Postcard and Email Campaigns
• Database Formatting & Research (priced per name researched)
• 1-hour Monthly Consulting/Strategy/Coaching Session
-
![America's Best Coaching Team Coach]()
1 One-Hour Monthly Private Coaching Session
$300/mo (quarterly plan $900) or $350/mo
• Define goals and objectives
• Chart a path for scalable, consistent growth
• Develop client-winning activities
• Achieve consistent execution
• Implement proven business fundamentals
• Strategic business planning
• Execute winning marketing strategies
• Event ideas and planning
• Accountability
• Motivation
-
![2 One-Hour Private Coaching Sessions Each Month]()
2 One-Hour Monthly Private Coaching Sessions
$475/mo (quarterly plan $1425) or $600/mo
• Define goals and objectives
• Chart a path for scalable, consistent growth
• Develop client-winning activities
• Achieve consistent execution
• Implement proven business fundamentals
• Strategic business planning
• Execute winning marketing strategies
• Event ideas and planning
• Accountability
• Motivation
-
“Shad has been amazing to work with. He is very knowledgable and patient. The systems that Fusion and Shad put into place are innovative and easy to use. Shad assists in bringing my plans to reality. I would recommend everyone to Shad. ”
Mary N. • Groton, CT
-
“Shad has been an excellent coach and executive team member for my business. He brings great new ideas to the table to help his clients into the best versions of themselves.”
Barry O. • Denver, CO
-
“Shad Rockstad and Fusion Growth Partners are amazing. They have helped me since mid-2021 and definitely are a huge part of my success. I highly recommend them to any real estate professional who is looking to grow their business!”
Chris L. • Tampa, FL